#Kiwix giveaway secret code code#
Track and assign code redemptionsĪnother issue with the potential fraud and sharing associated with generic coupon codes is the lack of trackability. Whether that be with future giveaways, standalone flash sales, or marketing automation sequences.Ĩ0% of online shoppers are more likely to buy from a company that offers a personalized customer experience. This information is extremely powerful as you attempt to personalize the marketing experience in the future. In fact, 80% of online shoppers are more likely to buy from a company that offers a personalized customer experience.ĭistributing unique codes enables you to track their redemption and the individual buying behavior of each winner. Personalized marketing experiences are on the rise. Lay the groundwork for marketing personalization This sense of exclusivity and individual personalization creates a buzz with those that win, increasing their engagement with the campaign and the subsequent follow-up experience. Alternatively, if each code is uniquely assigned to a prize and the participants know that only a certain number of each prize is available, they recognize that the code they have received is truly special. Think about it, if you enter an instant giveaway and the prize is an obviously generic coupon code, how do you feel? It makes entrants feel like another cog in a machine. But the real benefit comes down to the ancillary improvements these codes can have on your marketing efforts.įor starters, the use of unique codes heightens the customer experience. The first two reasons for using unique codes in your instant giveaways are more about risk management. By creating single-use codes that are unique to all giveaway winners, it eliminates the risk of them sharing that code with other people because each code can only be used once. However, for most businesses, instant win giveaways are used to generate leads and track the buying behavior of participants. In that case, generic codes could be something to consider. Of course, for some businesses this word-of-mouth marketing may be exactly what you are looking for. Leading on from the first point, generic codes are easily shared between friends, family, and even on coupon sites and other online forums.
Single-use unique codes protect your business against their misuse. Or, even worse, people who receive the code could use it multiple times under different aliases, significantly affecting your margins and return on investment from the campaign. For example, if the code you choose is easy to guess, then people could redeem the reward without entering the giveaway and providing their contact information simply by guessing what it is. The major problem with generic codes is the chance that they will be used in a manner that you don’t intend. Why would you use unique codes instead of generic ones? Here are 6 reasons.
#Kiwix giveaway secret code free#
Starbucks recently ran an instant win giveaway for a lifetime of free coffee, but they also included a range of other low-cost prizes to excite their customers with unique codes for redemption: As you can see in the example below, codes don’t necessarily need to be for coupons, they may be used for other prize redemption or tracking purposes: Providing unique codes also allows you to easily offer multiple prizes, track redemptions and personalize the customer experience. This means each winner has their own code that can’t be duplicated or shared – making them feel valued and special. Each code distributed is slightly different and designed to be for single-use. Instead of using generic codes as rewards in your giveaway, such as “Discount20” for a 20% discount, the concept of unique codes allows you to distribute unique codes to all winners.
Instead, you should aim to distribute unique codes to all winners. In fact, this approach lacks personalization and opens you up to fraud. However, when you run an instant giveaway, it’s not as easy as creating a coupon code and revealing it to all the winners. Increasing the chance that they will use the secret code they have just uncovered. That positive feeling of winning inspires people to take action right away. Most commonly, these instant rewards are unique codes for discounts, special deals, or hidden prizes.īy distributing rewards instantly, it satisfies the customer’s desire to win in real-time. Instant win giveaways reward selected participants with an immediate reward upon entry. This is the power of instant win giveaways. They want rewards, discounts, and prizes now, not in a month, week, or day. That’s what many of your customers are looking for.
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